Special: Search Engine Optimization for Graphic Designers.

On June 20, 2008, we performed a Google search using the phrase “Seattle graphic design.”

Out of about 722,000 total results, we carefully studied the top 10 websites Google identified as the best match for our search keywords.

Then we compared Google's results to a list of the top 10 Seattle design firms drawn from the 2008 edition of Media Inc’s annual Northwest Graphic Design list.

It's remarkable to consider the differences between these lists. Large prominent design firms such as Hornall Anderson, HL2, Fitch, and Methodolgie are largely absent from Google's results. While smaller (some relatively unknown) studios manage to grab Google's top slots.

How do they do it? How do smaller studios like Page 3 Design, Eben Design, and Design Hovie Studios beat out the big Seattle design firms in Google's search results?

More importantly, can you accomplish the same results for your own studio?

Full Tip: Search Engine Optimization for Graphic Designers.

Source: This tip inspired by a ton of research and work for Craig Swanson's upcoming June 25th workshop Google for Graphic Designers. In this 90-minute workshop we'll dig into how you can build your websites for maximum exposure in today's search engines. With a special look into Google's Webmaster and Analytics tools for understanding and improving how potential customers can find your website when they need it. This is the 2nd of our 3-part workshop series on online marketing techniques. Next month we'll finish up with a workshop on blogging. (See workshop list below)

Seattle Training: Two Last June Workshops. 9:30am or 4pm.

We help busy creative professionals by breaking our topics into short bite-sized workshops. As a test, in June we added a late afternoon session to our normal schedule options. Pick an interesting topic and sign up for a 90-minute morning or late-day workshop.

Wed, June 25 - Google for Graphic Designers.
Thu, June 26 - Using 3D in Photoshop CS3 Extended.
Tue, July 1 - Font Management in Mac OS X.
Wed, July 30 - Blog Your Studio.

We'll be posting Jasson Hoppe's July slate of advanced Photoshop workshops later this week. Check back after Wednesday. You'll find our updated list of workshops by visiting creativetechs.com/miniworkshops

Your referrals wanted! Referrals from our clients and readers are what keeps CreativeTechs healthy and in business. As a small thank-you, every week we send a Free Mini-Workshop Pass to new Seattle-area subscribers, plus the friend or colleague who referred them:

CreativeTechs QuickTips is a free weekly newsletter for creative professionals who use Macs. Each week we publish a fresh mix of left-brain and right-brain tips based on our real world experience supporting hundreds of creative teams in the greater Seattle area. For a complete archive of previous tips, visit www.creativetechs.com/tips

For IT Professionals supporting Mac users, visit Make Mac Work. This weekly technical blog focuses on IT issues facing Macs in Enterprise environments. It is written by CreativeTechs' lead enterprise engineer, Jordan Bojar. For an archive of previous topics, visit www.makemacwork.com

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